{"title":"Nomad Live Ops Lures","description":"\u003ch2\u003eNomad Live Ops Lures\u003c\/h2\u003e\u003cp\u003eNomad Live Ops is a modern range of soft plastic lures designed with exceptional detail, injected scent and innovative rigging options. Featuring lures such as the Switcher Shrimp with multiple rigging configurations, along with strolling baits, jerk shads and swimbaits, the Live Ops range is built to handle Australian conditions and includes pre-rigged options ready to fish for tough local species.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eModern soft plastic lure range with injected scent\u003c\/li\u003e\n\u003cli\u003eInnovative rigging options including multi-rig designs\u003c\/li\u003e\n\u003cli\u003eIncludes shrimp, strolling baits, jerk shads and swimbaits\u003c\/li\u003e\n\u003cli\u003eBuilt to handle Australian conditions with pre-rigged options available\u003c\/li\u003e\n\u003c\/ul\u003e","products":[{"product_id":"nomad-live-ops-jerksquid-4in-soft-plastic-lure","title":"Nomad Live Ops Jerksquid 4in Soft Plastic Lure","description":"\u003cp\u003eThe Nomad Live Ops Jerksquid 4in is a versatile hybrid soft plastic engineered to mimic both the aggressive escape of prey and the slow, shimmering pulse of a squid. This model delivers dual-action performance with sharp directional darting on the twitch and slow tentacle shimmer on the pause, triggering strikes throughout the retrieve. The unique squid wing design provides lift and stability whilst the keel-shaped body enables explosive directional changes perfect for working structure, shallow flats, or deep offshore environments. Constructed from ultra-durable Titan-RX TPE elastomer, it offers serious stretch and fish-after-fish durability. The Pulse-Hold tentacle system continues working even when deadsticked, maintaining attraction during critical pauses. Infused with Tracer Scent and featuring Reactor UV + Glow technology, this lure performs in all water conditions and light levels. Suitable for various jighead and weedless rigging options, making it adaptable for different fishing styles across both fresh and saltwater throughout Australia.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eNomad Live Ops Jerksquid 4in – Dual-Action Hybrid Squid Jerkbait\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eDual-Action Design\u003c\/strong\u003e – delivers darting jerkbait motion and realistic squid pulse in one lure\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePulse-Hold Tentacles\u003c\/strong\u003e – create lifelike shimmer and movement even during long pauses\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSquid Wing Profile\u003c\/strong\u003e – adds lift, stability, and extended hang time in the strike zone\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTitan-RX TPE Material\u003c\/strong\u003e – provides exceptional stretch and durability for aggressive strikes\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eKeel Body Shape\u003c\/strong\u003e – enables sharp directional changes and explosive darting action\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTracer Scent Infusion\u003c\/strong\u003e – loaded with squid-scented oil to trigger feeding response\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eReactor UV + Glow\u003c\/strong\u003e – ensures maximum visibility in deep, dirty, or low light conditions\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMulti-Rig Versatility\u003c\/strong\u003e – suitable for jigheads and weedless presentations\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Nomad","offers":[{"title":"4in \/ Blood Tiger","offer_id":47867284979947,"sku":"9351482051105","price":13.99,"currency_code":"AUD","in_stock":true},{"title":"4in \/ Bone Tiger","offer_id":47867285012715,"sku":"9351482049461","price":13.99,"currency_code":"AUD","in_stock":true},{"title":"4in \/ Chartreuse Tiger","offer_id":47867285045483,"sku":"9351482049492","price":13.99,"currency_code":"AUD","in_stock":true},{"title":"4in \/ Pink Floss","offer_id":47867285078251,"sku":"9351482051099","price":13.99,"currency_code":"AUD","in_stock":true},{"title":"4in \/ Pink Tiger","offer_id":47867285111019,"sku":"9351482049485","price":13.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/5822\/6667\/files\/JSQD-4-BNTGR_20-_20Bone_20Tiger_1800x1800_9f727624-9b7e-426b-aaf4-09114808536a.webp?v=1773365868"},{"product_id":"nomad-live-ops-spectre-minnow-5in-soft-plastic-lure","title":"Nomad Live Ops Spectre Minnow 5in Soft Plastic Lure","description":"\u003cp\u003eThe Nomad Live Ops Spectre Minnow 5in is a larger paddle tail swimbait designed for targeting bigger predators with the advanced Mirage-X Foil System. The internal foil is perfectly centred within the soft PVC body and positioned to avoid hook paths, creating natural flash and shimmer that mimics baitfish movement whilst enhancing visibility on forward-facing sonar. The realistic minnow profile features a ribbed belly that transitions to a thin tail wrist, producing smooth rolling and wiggling action suitable for various retrieve speeds. Integrated hook slots enable quick, clean setups for jigheads, weedless presentations, or weighted swimbait hooks. Infused with Tracer Scent and available in Reactor UV + Glow patterns, this lure maintains effectiveness in deep water, stained conditions, and varying light levels. The flexible PVC construction delivers lifelike movement for both shallow and deeper applications. Perfect for inshore, estuary, and light offshore fishing across fresh and saltwater environments throughout Australia.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eNomad Live Ops Spectre Minnow 5in – Larger Paddle Tail for Bigger Predators\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eMirage-X Foil System\u003c\/strong\u003e – internal foil produces natural flash and enhanced sonar visibility\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eThin Tail Wrist\u003c\/strong\u003e – creates natural swimming action at various retrieve speeds\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRibbed Belly Construction\u003c\/strong\u003e – enhances realism and holds scent for persistent attraction\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHook Alignment Slots\u003c\/strong\u003e – allows precise rigging for multiple presentation styles\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSoft PVC Body\u003c\/strong\u003e – provides flexibility and lifelike movement for realistic action\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTracer Scent Infusion\u003c\/strong\u003e – unique scent blend triggers strikes and increases bites\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eReactor UV + Glow\u003c\/strong\u003e – combines natural colours with UV and glow for all water conditions\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatile Applications\u003c\/strong\u003e – suitable for shallow to deeper water presentations\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Nomad","offers":[{"title":"5in \/ Blue Back Herring","offer_id":47867288453355,"sku":"9351482052867","price":12.99,"currency_code":"AUD","in_stock":true},{"title":"5in \/ Golden Shad","offer_id":47867288486123,"sku":"9351482052836","price":12.99,"currency_code":"AUD","in_stock":true},{"title":"5in \/ Green Wakasagi","offer_id":47867288518891,"sku":"9351482052843","price":12.99,"currency_code":"AUD","in_stock":true},{"title":"5in \/ Ice","offer_id":47867288551659,"sku":"9351482052829","price":12.99,"currency_code":"AUD","in_stock":true},{"title":"5in \/ Silver Shad","offer_id":47867288584427,"sku":"9351482052904","price":12.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/5822\/6667\/files\/SPMIN-325-SILSHD_20-_20Silver_20Shad_900x_32f9fb14-b006-4478-aa1f-6aabce53a4dc.webp?v=1773366552"},{"product_id":"nomad-live-ops-dozer-minnow-5in-soft-plastic-lure","title":"Nomad Live Ops Dozer Minnow 5in Soft Plastic Lure","description":"\u003cp\u003eThe Nomad Live Ops Dozer Minnow 5in is the ultimate soft plastic swimbait for targeting larger predators when standard lures fail. This oversized model delivers maximum tail thump and full-body roll at ultra-slow speeds through its heavy-duty paddle tail and unique keel design. The precision-engineered ribbed belly reduces buoyancy whilst creating significant turbulence and trapping scent for extended release, ensuring intense rolling action that triggers strikes from shut-down fish. Constructed from salt-infused Titan-RX TPE elastomer, this lure offers unmatched strength for handling aggressive strikes. Loaded with Reactor UV + Glow and infused with Tracer Scent, the 5-inch Dozer maintains high visibility and olfactory appeal in deep offshore structure, murky estuaries, and low-light conditions. The larger profile makes it ideal for heavy-duty applications in mangroves, deep channels, offshore reefs, and structure-laden environments. Purpose-built rigging slots enable efficient setup on heavier jigheads or weedless configurations for casting, slow rolling, or vertical presentations across both fresh and saltwater throughout Australia.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eNomad Live Ops Dozer Minnow 5in – Heavy-Duty Paddle Tail for Larger Predators\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eOversized Paddle Tail\u003c\/strong\u003e – produces massive tail pulse and water displacement at slow speeds\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFinely-Ribbed Belly\u003c\/strong\u003e – reduces buoyancy, creates turbulence, and extends scent release\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eKeel Design\u003c\/strong\u003e – delivers exaggerated full-body roll and natural swimming action\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTitan-RX TPE Construction\u003c\/strong\u003e – provides exceptional stretch and durability for larger specimens\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTracer Scent Infusion\u003c\/strong\u003e – loaded with shrimp and squid oil for persistent scent trails\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eReactor UV + Glow Technology\u003c\/strong\u003e – ensures high visibility in deep water and stained conditions\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMultiple Rigging Slots\u003c\/strong\u003e – accommodates heavier hooks and various rigging configurations\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSalt-Infused Material\u003c\/strong\u003e – delivers optimal sink rate and lifelike motion\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Nomad","offers":[{"title":"5in \/ Astro","offer_id":47867317453035,"sku":"9351482054090","price":12.99,"currency_code":"AUD","in_stock":true},{"title":"5in \/ Chartreuse UV","offer_id":47867317485803,"sku":"9351482050542","price":12.99,"currency_code":"AUD","in_stock":true},{"title":"5in \/ Gold Tiger","offer_id":47867317518571,"sku":"9351482050580","price":12.99,"currency_code":"AUD","in_stock":true},{"title":"5in \/ Pearl White","offer_id":47867317551339,"sku":"9351482050511","price":12.99,"currency_code":"AUD","in_stock":true},{"title":"5in \/ Sandy Pearl","offer_id":47867317584107,"sku":"9351482054014","price":12.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/5822\/6667\/files\/DOZR-5-GTGR_20-_20Gold_20Tiger_1800x1800_c393a969-6682-4df4-9f0d-d241ba7110f5.webp?v=1773365489"},{"product_id":"nomad-live-ops-cobra-shad-4-5in-soft-plastic-lure","title":"Nomad Live Ops Cobra Shad 4.5in Soft Plastic Lure","description":"\u003cp\u003eThe Nomad Live Ops Cobra Shad 4.5in Soft Plastic Lure features a flared wing design that produces unique upward jumping movement mimicking fleeing baitfish. This 4.5-inch model incorporates the innovative Adjusta-Ball tungsten weight system with two 4.5mm tungsten balls per bait, enabling fully customisable presentations with centre-balanced, tail-weighted, or headfirst sinking actions. The super-thin tail design creates enticing action even at slow retrieve speeds with minimal rod input. Manufactured from Nomad's ultra-stretch Titan-RX TPE elastomer formula for high-floating action and exceptional durability through multiple fish. Features Reactor UV colours combining natural baitfish patterns with UV and glow additives, whilst Tracer Scent delivers a blend of scented oils and real scents triggering aggressive feeding response. Includes hook alignment slot, rigging markers, and nose rigging channel for versatile presentations in impoundment and estuary environments throughout Australia.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eNomad Live Ops Cobra Shad 4.5in – Adjusta-Ball Fluke-Style Swimbait\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e4.5in Flared Wing Design\u003c\/strong\u003e – Unique upward jumping movement mimics fleeing baitfish\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAdjusta-Ball System\u003c\/strong\u003e – Customisable weight placement with two 4.5mm tungsten balls included\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSuper-Thin Tail\u003c\/strong\u003e – Enticing action at slow speeds with minimal rod input\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTitan-RX TPE Formula\u003c\/strong\u003e – Ultra-stretch, super-durable elastomer construction\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eReactor UV with Tracer Scent\u003c\/strong\u003e – UV\/glow colours with scented oil blend\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatile Rigging Options\u003c\/strong\u003e – Multiple rigging configurations for impoundment and estuary Australia-wide\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Nomad","offers":[{"title":"4.5in \/ Ice","offer_id":47867323908331,"sku":"9351482052966","price":19.99,"currency_code":"AUD","in_stock":true},{"title":"4.5in \/ Pink Shiner","offer_id":47867323941099,"sku":"9351482053017","price":19.99,"currency_code":"AUD","in_stock":true},{"title":"4.5in \/ Golden Shad","offer_id":47867323842795,"sku":"9351482052973","price":19.99,"currency_code":"AUD","in_stock":true},{"title":"4.5in \/ Green Wakasagi","offer_id":47867323875563,"sku":"9351482052980","price":19.99,"currency_code":"AUD","in_stock":true},{"title":"4.5in \/ Silver Shad","offer_id":47867323973867,"sku":"9351482053048","price":19.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/5822\/6667\/files\/CBRA-45-ICE_20-_20Ice_20-_20Adj_1800x1800_5a4d03ca-08e0-4973-bd68-95812c5773cd.webp?v=1773365011"},{"product_id":"nomad-live-ops-spectre-minnow-4in-soft-plastic-lure","title":"Nomad Live Ops Spectre Minnow 4in Soft Plastic Lure","description":"\u003cp\u003eThe Nomad Live Ops Spectre Minnow 4in is a versatile paddle tail swimbait featuring the Mirage-X Foil System for exceptional flash and sonar visibility. The internal foil is perfectly centred and positioned low within the soft PVC body to avoid hook interference, producing natural baitfish shimmer that attracts predators whilst remaining protected during rigging. The realistic minnow profile features a ribbed belly that transitions to a thin tail wrist, creating effortless rolling, wiggling action, and body flash at various retrieve speeds. Integrated hook slots allow for quick setup on jigheads, weedless worm hooks, underspins, or weighted swimbait hooks. Infused with Tracer Scent and available in Reactor UV + Glow colour patterns, this lure performs effectively in both clear and murky water conditions. The soft, flexible PVC construction delivers lifelike movement suitable for various fishing techniques. 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This battle-ready swimbait features twin BKK hooks on an internal wire-through breakaway system that keeps fish pinned whilst minimising leverage during the fight. The 8in profile delivers substantial presence with powerful wobble and pulse featuring unique wide-body roll and heavy tail thump triggering strikes even at slow speeds. Constructed from Titan-RX TPE Elastomer providing ultra-stretch super-durable material that withstands repeated strikes without tearing. The breakaway design keeps the top hook upright on retrieves then swings free on hookup dramatically increasing landing ratio. Features tungsten belly weighting for perfect horizontal balance and natural swim posture with air pocket chamber for adding scent and improved sonar visibility. Infused with Reactor-UV and glow finishes boosting presence in deep or dirty water whilst Tracer Scent keeps fish holding longer. Pre-weighted and perfectly balanced requiring no tuning to fish effectively across various depths and conditions. 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